{"id":96,"date":"2024-07-10T13:15:24","date_gmt":"2024-07-10T13:15:24","guid":{"rendered":"https:\/\/www.pillehunt.ee\/?p=96"},"modified":"2025-11-22T10:55:17","modified_gmt":"2025-11-22T10:55:17","slug":"laportu","status":"publish","type":"post","link":"https:\/\/pillehunt.ee\/en\/laportu\/","title":{"rendered":"LaPortu"},"content":{"rendered":"<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-dcff8763 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-e3d1c41b wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-large-font-size\">LaPortu: Brand visual identity design<\/h3>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\">Laportu is a small company that imports exciting Portuguese products, including cooking oils, wines, ceramics, and more.<br>The client requested just a logo, but I offered the whole package; a logo, color palette, suitable fonts, along with visual samples.<br>The entire visual was meant to remain rather modest, with soft colors and images that would characterize elements typical of Portugal. Since LaPortu does not only import cooking oils, it wasn\u2019t possible to use just the olive element, so a symbolic image of a tree was chosen instead.<br>Thank you LaPortu for trusting me in this process!<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"112\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/Artboard-4-1-1024x1024.png\" alt=\"\" class=\"wp-image-112\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"110\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/Artboard-3-1-1024x1024.png\" alt=\"\" class=\"wp-image-110\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"111\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/Hoodie-Mockup-copy-1.png\" alt=\"\" class=\"wp-image-111\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"109\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/Artboard-2-1-1024x1024.png\" alt=\"\" class=\"wp-image-109\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"107\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/LaPortu_aitah-kaart_90x50mm5mm-01-1-1024x569.png\" alt=\"\" class=\"wp-image-107\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"108\" src=\"https:\/\/www.pillehunt.ee\/wp-content\/uploads\/2024\/07\/Artboard-1-1-1024x1024.png\" alt=\"\" class=\"wp-image-108\"\/><\/figure>\n<\/figure>","protected":false},"excerpt":{"rendered":"<p>LaPortu: Br\u00e4ndi visuaalne identiteet ja logo kujundus Laportu on v\u00e4ike ettev\u00f5te, kes toob maale p\u00f5nevaid Portugali tooteid sealhulgas toidu\u00f5lid, veinid, keraamika jpm.Klient soovis logo kuid pakkusin siiski sinna juurde kogu komplekti; logo, v\u00e4rvivalik, sobivad fondid koos visuaalsete n\u00e4idistega.Kogu visuaal pidi j\u00e4\u00e4ma pigem tagasihoidlikkum, pehmete v\u00e4rvide ja piltidega, mis iseloomus- taksid Portugalile iseloomulikku elementi. Kuna LaPortu [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":334,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-96","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tehtud-too"],"_links":{"self":[{"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/posts\/96","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/comments?post=96"}],"version-history":[{"count":1,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/posts\/96\/revisions"}],"predecessor-version":[{"id":384,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/posts\/96\/revisions\/384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/media\/334"}],"wp:attachment":[{"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/media?parent=96"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/categories?post=96"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pillehunt.ee\/en\/wp-json\/wp\/v2\/tags?post=96"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}